Chards Coin & Bullion Review

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Chards Coin & Bullion Review is a well-established coin and bullion dealer based in Salt Lake City, UT. With over two decades of experience, they have built a reputation for offering a wide range of products, including coins, gold and silver bullion, pre-1933 U.S. gold coins, and commemorative coins from around the world. Whether you’re looking to diversify your investment portfolio or add a touch of elegance to your home décor, Chards Coin & Bullion has a diverse selection to suit your needs.

The founder of Chards Coin & Bullion was initially a passionate coin collector who saw the potential in turning his hobby into a business. Over the years, his interest in coins grew, and he became fascinated by the financial aspects of the coin market. In 1997, he took the leap and opened the first Chards Coin & Bullion store in Salt Lake City. Initially, the store was modest in size, accommodating the inventory of coins he had amassed through purchasing from individuals who were looking to sell due to financial difficulties.

Chards Coin & Bullion has since expanded and become a trusted destination for collectors and investors alike. Their extensive selection and knowledgeable staff make it a go-to place for those seeking high-quality coins and bullion. Whether you’re a seasoned collector or a first-time buyer, Chards Coin & Bullion is dedicated to providing a seamless experience and helping you find the perfect additions to your collection or investment portfolio.

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They have received over 1,000 5-star ratings online
They safeguard over $1 billion in retirement savings
They have earned an AAA customer rating
They have an A+ rating with BBB
They have won Inc 500 award 5 times
They were named the 2021 company of the year.

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Pros & Cons of Chards Coin & Bullion

PROS

Consistent Sales Growth: Chards Coin & Bullion has experienced impressive sales growth since its founding, with a remarkable 2,500% increase in sales over a ten-year period. The company has maintained a compound annual growth rate of 12%, even during times of economic stability when the stock market had minimal gains.
Excellent Track Record With Customers: The company takes pride in its customer service and ensures that customers receive fair deals and comprehensive explanations about the products they are interested in. Their no-pressure-to-buy policy creates a comfortable shopping experience for customers.
Well-Organized Store: Unlike the common perception of cluttered coin shops, Chards Coin & Bullion maintains a well-organized store that enhances the shopping experience. The calm and reserved atmosphere allows customers to browse their products with ease.
Customer Service: Chards Coin & Bullion goes the extra mile to understand and meet their customers’ needs, ensuring that they are satisfied with their purchases. Their commitment to customer service has contributed to their growth and success over the years.
Well-Respected Brand: With a long-established presence in the industry, Chards Coin & Bullion has built a reputable and respected brand. Their name recognition and positive reputation make them a trusted choice for many in Salt Lake City.

CONS:

Expensive Inventory: Chards Coin & Bullion’s products, such as coins, gold, and silver, are priced higher compared to other outlets. While this may deter some customers, the higher prices reflect the quality of their products.
Increasing Interest Rates: The company needs to carefully manage its pricing to align with customers’ affordability, taking into consideration increasing interest rates. Higher interest rates can impact sales by reducing demand and potentially leading to layoffs.
Limited Available Inventory To Buy: Chards Coin & Bullion operates within an insurance policy limit, which restricts their inventory to a maximum of $500,000 at one time. However, their well-respected brand attracts many sellers, limiting available inventory for purchase.
Not A Good Fit For Small Business: The store’s larger scale and professional approach may not provide the intimate and informal experience some customers prefer. This can make it challenging for smaller businesses or individuals seeking a more personal interaction.
Price: The prices at Chards Coin & Bullion are relatively higher due to the overhead costs associated with their products. The company needs to cover expenses to provide quality products and services to their customers.
Poor Location: The store’s location poses challenges for customers due to traffic congestion, particularly during rush hours. This may discourage potential customers from visiting the store, especially if they have other options closer to their location.

Conclusion

Chards Coin & Bullion offers a wide range of high-quality products that are worth the investment. The store provides a reputable and well-respected shopping experience for those who can afford their premium items. It is known for its organized and professional approach.

While the prices may be higher compared to other places, the value and quality of the products justify the cost. It’s important to be mindful of your budget when shopping there.

For individuals starting a business or those looking for more budget-friendly options, Chards Coin & Bullion may not be the most suitable choice. Factors such as increasing interest rates, limited available inventory, price, and location can pose challenges.

However, if you have a clear idea of what you need and are willing to invest in reputable and high-quality items, Chards Coin & Bullion is one of the top destinations to fulfill your requirements.

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